Information clauses: an opaque foundation in the data protection industry

In a world where personal data protection has become one of the pillars of digital security, GDPR was a breakthrough aimed at increasing user control over their personal information. Despite this, a key problem that we still struggle with is the inaccessibility of information clauses. The basic document that in theory is supposed to inform users about the method and purposes of processing their data is in practice too complicated and incomprehensible.

The problem of unavailability of information

Complicated language, long paragraphs full of technical jargon – these are obstacles that can discourage and alienate users. The question cannot be ignored: do clauses that are incomprehensible to the average user actually fulfill their function? In their current form, are they not just a formality that protects the interests of the organization rather than protecting the rights of the individual?

Considering alternatives

One possible solution that can help break down this barrier is the use of iconography. Images and icons can significantly improve the understanding of key information, as well as make documents more accessible and less intimidating. Iconography can serve as a universal language that crosses cultural and educational boundaries, allowing information to be absorbed more quickly. This approach has already proven successful in many other areas, such as device operating instructions, workplace safety, and product labeling. So why has it still not proven successful in the area of data protection? Other industries also use methods such as videos, interactive tutorials, and FAQs. So far, I have only seen such methods in clauses aimed at minors, such as online games.

Impact on the industry

Simplification of information clauses can significantly contribute not only to easier understanding of data protection principles, but also to the development of a culture of awareness of personal data protection in society. Transparent communication can strengthen citizens' trust in the way their data is processed, which in turn promotes the development of responsible practices throughout the industry.

The Author's Dilemma

As a content creator, I often face a dilemma: should I choose a formal tone or a more casual style of communication? I increasingly decide to experiment with different forms of communication. I see that creating large, complicated documents not only increases the problems related to GDPR, but can also lead to information overload for users. Such excessive communication often leads to indifference, which in turn increases the risk of cyberattacks.

Call to action

I appeal to all professionals in the data industry: let's look at our practices and open ourselves to innovations that can make data protection more understandable. I encourage dialogue, sharing experiences and jointly searching for best practices that can revolutionize our approach to information clauses. I would be happy to see your role models, favorite clauses and ideas in this area.